May 25, 2023

This Bestselling Author’s AI-Guided Journaling App Wants To Unleash Your Inner Voice

Cornerstone VC has completed a pre-seed investment into Storia, the guided journaling app created by five-times bestselling author Elizabeth Uviebinené, to help people unleash their inner voice.

The Power of storytelling

Elizabeth Uviebinené, known for her bestselling book “Slay in Your Lane,” co-authored with Yomi Adegoke, has been at the forefront of literature catered to young Black women. Inspired by the impact storytelling had on her own life, Uviebinené developed the idea of Storia to help people uncover the stories that shape their lives.

The journaling app combines AI-guided prompts, on-demand sessions, reflections, and community to empowers users to reclaim their inner narratives, cultivate self-awareness, and foster a deeper connection with their authentic selves.

“We all have a unique story that shapes our lives,” Uviebinené said in a press release. “But in today’s world, we often feel unable to pause, reflect and take in life’s everyday lessons. We’re here to change that.”

Separating the signal from the noise

Traditional public health services to cope with the growing demand for mental health services, especially since the COVID-19 pandemic. While apps like Calm and Headspace have dominated the market with a focus on sleep and meditation, Uviebinené identified an opportunity for a network-driven digital tool that leverages the power of narrative therapy.

“As my favourite Toni Morrison quote says, ‘If there’s a book that you want to read, but it hasn’t been written yet, then you must write it,'” she explained on LinkedIn. “I couldn’t find a journaling app I loved, so I’m building it!”

Mockup of the Storia app homepage
Image Credit: Storia

In a press statement, Uviebinené said: “People already use the Notes app to capture their thoughts and ideas. Storia takes that one step further and empowers individuals to find their inner story and authentic voice. We will help people separate the signal from the noise.”

Pre-seed investment

Storia’s recent preseed funding round, led by Cornerstone VC, included notable angels such as Yomi Adegoke, Asi Sharabi, Dr. Fiona Pathiraja, Natalie Campbell MBE, and Ade Hassan MBE.

“We are delighted to back Liz and her vision to give everyone an opportunity to tell their own story,” Rodney Appiah, Cornerstone VC Managing Partner, said in a press release.

Read: Black-Owned Cornerstone VC Launches $23.9M Fund To Back Diverse Entrepreneurs

“Her platform has the potential to unlock the benefits of writing therapy to a wider audience and reimagines a new type of social network with original thought at its core. Cornerstone is delighted to lead this round and look forward to supporting Liz alongside some fantastic angels.”

“I’ve long admired the Cornerstone team and believe their people-first approach will be a game changer for many founders,” Uviebinené added. “I’m delighted to be on this journey with them.”

Samara Linton

Community Manager at POCIT | Co-editor of The Colour of Madness: Mental Health and Race in Technicolour (2022), and co-author of Diane Abbott: The Authorised Biography (2020)