January 2, 2024

Start 2024 Right: Black-Owned Apps To Help You Achieve Your New Year Goals

Many of us have kickstarted 2024 with goals for the new year. These goals range from learning more about our finances and getting fit to prioritizing our wellbeing or simply reading more.

We have compiled a list of some Black-owned apps that may help you on your way!

Prioritize Your Wellbeing – Exhale

Black founder Katara McCarty launched her app, Exhale, in 2020 after struggling to find an app suited to Black women’s wellbeing.

Exhale is the first emotional wellbeing app for Black, Indigenous, and Women of Color (BIWOC).

The app coaches users through breathwork and meditation with exercises geared toward the Black experience instead of generalized coaching.

There are three categories to pick from: “breath,” “sound,” and “guided journey.”

Users can select five–, ten-, or 15-minute exercises within each category that target topics like connecting with ancestors, calming the mind, or concentrating on inner peace.

Travel the Globe – Melanin on the Map

Melanin on the Map, founded by Ashley McDonough, is the first travel app dedicated to minority travelers.

It serves as a safe place for information, community, and travel income opportunities, aiming to change the face of minority travel.

Founded in 2019, the app has dramatically impacted the travel space as they are building an organic travel-loving community of over 40,000 people in under two years.

Their various features allow like-minded Black and Brown travelers across the globe to network, engage, and learn helpful travel income-earning tactics in different sectors of the industry.

Teach Your Kids About Money – Kiddie Kredit

Kiddie Kredit is a mobile app designed to educate children on the credit system by completing chores. 

Children between 4 and 12 learn how to manage their credit scores by tracking chores and monitoring results.

They aim to educate about credit responsibility, especially to those with limited access to capital, all in the name of economic inclusion and equality.

Evan Leaphart founded Kiddie Kredit in 2018 and is also the co-founder of Black Men Talk Tech.

He creates online curriculums for schools, organizations, and families to teach children about the fundamentals of finance.

Organize your calendar – Calendly

Calendly is a cloud scheduling company on a mission to revolutionize how the world schedules.

Tope Awotona launched the platform in 2013, and it is now worth $3 billion.

The app uses an automated tool to make scheduling more accessible, as users can sync their calendars with the platform and share a link that brings people to their Calendly page.

A reported 10 million people and 50,000 companies, including Lyft, US Foods, Asana, and Ancestry.com, actively use Calendly’s scheduling services.

Support Black businesses – BEAN

BEAN is a dynamic app that allows users to connect with friends, share their experiences authentically, and empower their community.

It offers disappearing stories, direct messaging, and the ability to support local businesses, making it a platform that fosters expression, connection, and economic empowerment.

Entrepreneur and founder Darren Walker was inspired to create BEAN after reading an alarming statistic that African Americans lag behind other racial groups regarding upward economic mobility.

Eat Better – Soko

Soko, the Farmers Market App, was launched in October 2021 and was designed to make going to the farmers market a healthy part of your routine.

With Soko, users can discover local markets, connect with farmers and producers, get live notifications and updates, order produce, and pay from their tablet or smartphone.

Soko, founded by Hugh Molotsi, is modernizing farmers’ markets using e-commerce to bridge the gap between customers and vendors.

Read more – The StoryGraph

The StoryGraph is Nadia Odunayo‘s all-in-one platform for book lovers that aims to put readers first.

After studying at Oxford University, Odunayo started her career in software engineering. In 2019, when her startup job fell through, she decided to work what would become The StoryGraph.

The popular Goodreads rival uses charts and graphs to keep readers up-to-date on the books and pages they have read – plus audiobooks they have listened to.

In addition to personalized recommendations, a journaling tool, and a ‘read with friends’ feature, the AI-powered tool can even recommend books based on readers’ moods.

Sara Keenan

Tech Reporter at POCIT. Following her master's degree in journalism, Sara cultivated a deep passion for writing and driving positive change for Black and Brown individuals across all areas of life. This passion expanded to include the experiences of Black and Brown people in tech thanks to her internship experience as an editorial assistant at a tech startup.