May 1, 2024

FKA Twigs Made Her Own AI Deepfake, Calls For Regulation In Senate Testimony

FKA Twigs

FKA Twigs has been developing an AI-powered version of herself, designed to interact with fans and journalists online.

The British singer testified before Senate Judiciary Subcommittee on Intellectual Property on Tuesday, calling for regulation to protect artists.

AI Twigs: Revolutionizing Artist-Fan Engagement

FKA Twigs recently announced the creation of her deepfake, a digital persona aptly named “AI Twigs.” 

“In the past year, I have developed my own deepfake version of myself that is not only trained in my personality but also can use my exact tone of voice to speak my languages,” Twigs said in a written testimony.

Twigs plans to utilize AI Twigs later this year to manage her social media interactions, allowing her to concentrate on her creative work from the sanctuary of her studio.

“These and similar emerging technologies are highly valuable tools both artistically and commercially when under the control of the artist,” she said.

Read: Cardi B, Nicki Minaj, 21 Savage Among Artists To Back Bill Regulating AI Voice Clones

Advocating for Responsible AI Use

On Tuesday, Twigs testified before the Senate Judiciary Subcommittee on Intellectual Property to discuss the NO FAKES Act.

She argued that while AI can be a valuable tool for artists, it must be managed with their consent to prevent misuse. 

“It is vital that as an industry and as legislators, we work together to ensure we do all we can to protect our creative and intellectual rights as well as the very basis of who we are,” said Twigs.

Industry Leaders Join the Call for Legislation

Supporting Twigs’ advocacy, Robert Kyncl, CEO of Warner Music Group, also called for legislative action.

He urged the Senate Judiciary Subcommittee for laws that respect intellectual property while adhering to First Amendment principles and discouraging unethical uses of AI. 

“Across the industry, legends from Roberta Flack to the Beatles have embraced AI to enhance their creativity. At the same time, generative AI is appropriating artists’ identities and producing deep fakes that depict people doing, saying, or singing things that never happened,” Kyncl wrote.

“Congress should pass legislation this year before the genie is out of the bottle while we still have a chance to get this right.”

Sara Keenan

Tech Reporter at POCIT. Following her master's degree in journalism, Sara cultivated a deep passion for writing and driving positive change for Black and Brown individuals across all areas of life. This passion expanded to include the experiences of Black and Brown people in tech thanks to her internship experience as an editorial assistant at a tech startup.