August 4, 2022

POC-Led Startup Raises $13M To Help Companies Integrate SaaS Apps

POC-led embedded integration platform, Paragon, has raised $13 million in a Series A funding round led by Inspired Capital Partners. The funding round also included investors FundersClub and Garuda Ventures.

Paragon, founded in 2019 by Ishmael Samuel and Brandon Foo, provides customers with a seamless, self-service experience that fits within the users’ existing workflow. The program, which is still relatively new in the market, has helped several companies integrate with different SaaS apps in a matter of minutes. The platform’s vision is to build a connecting layer for all software that enables every application worldwide to work together seamlessly. 

 “Nearly three years ago, Ishamel Samuel and I sought to solve a never-ending problem we experienced firsthand as software developers,” said Brandon Foo, co-founder of Paragon, in an interview with Forbes

“At Paragon, we believe in providing a simple, productized solution that abstracts the complexities of SaaS integrations into a single SDK that could be natively embedded in any product. In addition, our solution provides a seamless user experience while allowing developers to build deep integrations for production use cases.” 

Over the last five years, the software ecosystem has grown nearly ten-fold, creating space for apps like Paragon to turn its product into a platform. Paragon currently has 26 full-time employees and contractors. Its primary revenue comes from each integration it builds for its customers on a per-task basis. 

The extra funding will help enhance the program, making it the best solution for developers building product integrations. In addition, the founders hope the program will provide its client with the most powerful, flexible developer experience. According to the outlet, they are currently working on some exciting updates that will transform the app completely. 

Kumba Kpakima

Kumba Kpakima is a reporter at POCIT. A documentary about the knife crime epidemic in the UK got her a nomination for the UK's #30toWatch Young Journalists of the Year.