Black-owned startup The SMART Tire Company (STC) is calling on Black celebrities, investors, and engineers to help disrupt the global tire market industry at $300 billion. SMART tires: TIME’s Best Inventions STC is best known for its space-age tires, which are changing the way vehicles perform on and off the road. The tires were initially designed for NASA’s Mars Rover program, but STC was founded to commercialize this advanced tire technology as part of the FedTech NASA Startup Program. The company’s inaugural product is a high-performance, airless bicycle tire made