Full Swing, a sports tech platform backed by Tiger Woods, has been acquired by Versant Media Group, Inc. Under the acquisition, Versant will take full ownership of Bruin Capital and a group of minority investors for around $530 million in cash. The sports technology company, with patented hardware and an integration platform, is used by competitive athletes, coaches, and commercial venues. “Full Swing is exactly the kind of strategic platform that reflects how we are building Versant: investing in our core markets, extending the reach of our iconic brands and
Former NBA star Metta Sandiford-Artest, formerly known as Metta World Peace, is launching a $100 million venture fund focused on sports technology, digital media, and wellness innovations. The fund, Tru Skye Ventures, is a partnership with ex-Boost Mobile CEO Stephen Stokols and is slated to raise the capital by the first quarter of 2025, according to Sportico. Tru Skye Ventures aims to back early-stage startups, combining capital with expertise in product development, brand partnerships, and growth marketing. Targeting Innovation in Sports and Wellness Tru Skye Ventures has already announced an




