Generative Artificial Intelligence (GenAI) is rapidly becoming a vital tool for U.S. microbusinesses, particularly among Black owners who are adopting these technologies at impressive rates. According to GoDaddy’s Venture Forward 2024 survey, approximately 50% of microbusiness operators have experimented with GenAI tools recently. This statistic is even more significant among young and Black microbusiness owners, who are 50% more likely to leverage GenAI compared to their white counterparts. A Tool for Leveling the Playing Field The Venture Forward survey highlights that 44% of micro businesses see GenAI as a game-changer, allowing
Black women remain the fastest-growing group of entrepreneurs, more than doubling in number since August 2019, according to a new report by GoDaddy Venture Forward. GoDaddy Venture Forward is a research initiative that quantifies the impact of over 20 million microbusinesses on their local economies and provides a unique view into these entrepreneurs’ attitudes, demographics, and needs. In August 2023, Venture Forward completed its 10th national survey with responses from over 6,000 small business owners across the US and UK. Black microbusiness ownership Most of the businesses surveyed were microbusinesses,
