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Lisa Price

LOréal USA has announced the sale of Carol’s Daughter to its founder and new President Lisa Price and finance veteran Joe Wong, initially only referred to by L’Oréal as an unnamed independent beauty entrepreneuer. Wong has several former L’Oréal brands under his belt, including Ambi Skincare, AcneFree, Baxter of California, and Dermablend. L’Oréal USA selling Carol’s Daughter This new move highlights L’Oréal’s belief in Price’s leadership and the new partner’s ability to honor the brand’s heritage, values, and commitment to its loyal customers.  “At the heart of this legacy is