H&M has ended its partnership with the non-profit Buy From A Black Woman (BFABW) and paid the $83,000 it owed the organization almost a month after it was due, as reported by ADWEEK. BFABW was founded by Nikki Porcher in 2016. It provides Black women with educational programs, an online guide to hundreds of female-owned Black businesses, and funding to help Black women business owners achieve success. In 2021, H&M partnered with BFABW, hosting special events, and participating in its business accelerator, and organizing activities and donations tailored to Black-owned businesses.