Fashion tech startup Aesthetic has unveiled its AI platform, Alma, which promises to transform social media shopping by enabling users to identify and purchase clothing directly from social media posts.  Often described as a “Shazam for clothes,” Alma uses proprietary AI to analyze visuals and offer direct shopping links, allowing users to easily browse and buy items featured on Instagram and, soon, TikTok. Aesthetic’s New Social Commerce Tool Gains Early Momentum Aesthetic’s launch follows a beta phase, during which Alma drew over 80,000 users to its waitlist.  The AI concierge,