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Creative Theory Agency

Black-owned Creative Theory Agency has launched a new campaign that uses AI to make technology more inclusive. Creative Theory Agency, founded in 2015, is a full-service creative agency that is mission-driven to bring creative equity and cultural impact to marketing moments.  “What Prompted You” “What Prompted You” is a campaign-driven conversation designed to investigate AI tools’ impact and inclusivity’s role in fostering innovation. The campaign is a call to action to showcase how first-person, organic human perspectives can enhance and uplevel creativity. The agency will put up large-scale out-of-home (OOH)