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Afrocenchix

Rachael Twumasi-Corson, the founder of Afrocenchix, is stepping into a new role as the Managing Director of LIHA BeautyLIHA Beauty.  This move comes after her successful tenure at Afrocenchix, where she played an instrumental role in securing $1.2 million in seed funding for the natural haircare e-commerce business. A Vision For African Beauty Twumasi-Corson’s decision to join LIHA Beauty wasn’t part of her initial plan after exiting Afrocenchix.  However, the opportunity to collaborate with LIHA’s founders, Abi Oyepitan and Liha Okunniwa—two women she holds in high esteem—was too good to pass up. 

Every year around 0.2% of business funding goes to Black women so last year when Joycelyn and I set out to raise £360k ($450k) whilst I had a very visible baby bump, we knew we’d have a serious fight on our hands… At this year’s London Tech Week, I was flicking through my notes and saw that a year ago we didn’t know the difference between VC and angel investment. Under a year after attending events to learn about investment, in an environment where young black women aren’t funded, we