AMAKA Studio has successfully raised $2 million in seed funding, led by Equitane Ventures, with contributions from Morgan Stanley Inclusive Ventures Lab, Silverbacks Holdings, and several angel investors. The social publishing platform is on a mission to empower Black and African creators to reach a global audience and earn through subscriptions and gigs. Fueling Growth and Innovation The funds will primarily support the expansion of AMAKA Gigs, a platform that connects Black and African creators with brands for commissioned work, streamlining the process and ensuring fair compensation. AMAKA also plans to
BeSocial, a short-form video app that empowers Black and African creators, is carving out a space in the tech landscape. The platform aims to combine short-form content, the practicality of social shopping, and social commerce. BeSocial Founded in 2022 by Kwesi Buabeng, a former executive at Ecobank, Google, and Coinbase, and his team, BeSocial’s vision is democratizing content creation. The focus on Black and African creators is a move acknowledging their role as trendsetters in social media, often without adequate recognition or compensation. Since its beta launch, BeSocial has been a hub of creativity and
