Meta, Twitter, And TikTok Face Serious Conflicts Ahead Of Kenya’s 2022 Election

Last month, Kenya’s ICT Minister announced that it had no plans to ban Facebook or shut down the Internet despite reports emerging that the platform is failing to combat hate speech that could lead to election violence. 

The statement came after Global Witness, an advocacy group, and Foxglove, a non-profit legal firm, released a report stating that Facebook “appallingly failed to detect hate speech ads in the two official languages of the country: Swahili and English.”

Although Facebook released a blog post on July 20th that detailed its plans to combat false news, protect female public figures, improve digital literacy and make political advertising more transparent in Kenya’s elections – some organizations feel the firm has simply taken a back seat.

Why is there such tension?

In November 2021, two Mozilla fellows uncovered disinformation campaigns on Twitter that tried to shape political discourse. 

The report by the fellows said: In October 2021, the Pandora Papers were released to much ado, revealing several world leaders’ secret offshore finances. Despite outgoing Kenyan President Uhuru Kenyatta’s inclusion in the Papers, legacy media in Kenya provided only cursory coverage — creating a vacuum that social media was quick to fill.

But as our past research has demonstrated, social media — and especially Twitter — in Kenya is often leveraged to deceive and manipulate around political issues rather than foster open discussion.

This phenomenon is fueled by the country’s flourishing disinformation industry: a shadowy and sophisticated network of fake accounts, artificial hashtags, and well-paid disinformation influencers.

Indeed, while public sentiment on Twitter was initially critical of Kenyatta, an alternative sentiment quickly emerged, supporting the president and his offshore accounts.

Our research shows that some tweets promoting this alternative sentiment were outright false. But other tweets were more nuanced: technically true but clearly inauthentic and coordinated to feign public support. In short: Kenyan Twitter is awash in Pandora Paper astroturfing.

Further research shows that Facebook and Tiktok still allow hate speech and falsehoods that violate their policies in Kenya. 

Abbianca Makoni

Abbianca Makoni is a content executive and writer at POCIT! She has years of experience reporting on critical issues affecting diverse communities around the globe.